Ms. Sandberg flirted with leaving Facebook. In 2016, she informed colleagues that if Hillary Clinton, the Democratic presidential nominee, received the White House she would most definitely assume a job in Washington, three individuals who spoke to her concerning the transfer on the time mentioned. In 2018, after revelations about Cambridge Analytica and Russia’s interference within the 2016 U.S. presidential election, she once more informed colleagues that she was contemplating leaving however didn’t wish to achieve this when the corporate was in disaster.
Last 12 months, Mr. Zuckerberg mentioned his firm was making a brand new wager and was going all in on the metaverse, which he known as “the successor to the mobile internet.” In his announcement, Ms. Sandberg made solely a cameo, whereas different executives have been extra prominently featured.
As Mr. Zuckerberg overhauled the corporate to concentrate on the metaverse, a few of Ms. Sandberg’s duties have been unfold amongst different executives. Nick Clegg, the president of world affairs and a former British deputy prime minister, turned the corporate’s chief spokesman, a job that Ms. Sandberg had as soon as taken. In February, Mr. Clegg was promoted to president of world affairs for Meta.
Ms. Sandberg’s profile dimmed. She focused on constructing the adverts enterprise and rising the variety of small companies on Facebook.
She was additionally targeted on private issues. Dave Goldberg, her husband, had died unexpectedly in 2015. (Ms. Sandberg’s second guide, “Option B,” was about coping with grief.) She later met Mr. Bernthal, and he and his three kids moved to her Silicon Valley dwelling from Southern California through the pandemic. Ms. Sandberg, who had two kids with Mr. Goldberg, was targeted on integrating the households and planning for her summer season wedding ceremony, an individual near her mentioned.
Meta’s transition to the metaverse has not been simple. The firm has spent closely on metaverse merchandise whereas its promoting enterprise has stumbled, partly as a result of privateness modifications made by Apple have harm focused promoting. In February, Meta’s market worth plunged greater than $230 billion, its largest one-day wipeout, after it reported monetary outcomes that confirmed it was struggling to make the leap to the metaverse.
In the interview, Ms. Sandberg mentioned Meta confronted near-term challenges however would climate the storm, because it had throughout previous challenges. “When we went public, we had no mobile ads,” Ms. Sandberg mentioned, citing the corporate’s speedy transition from desktop computer systems to smartphones final decade. “We have done this before.”